cool founders. cool projects.

ZERO*NDA Season 01 is a participatory reality show featuring startup founders building in public through live experiences where community collaboration shapes real projects.

Startups, side quests, research and creative endeavors that dare to be different.

SEASON 01

5 founders — 5 projects — 5 goals

ZERO*NDA Season 01 is a participatory reality show featuring startup founders building in public through live experiences where community collaboration shapes real projects.

AND YOU’RE INVITED TO SHAPE WHAT’S NEXT WITH…

A portrait of a man with light skin, short dark hair, and facial hair, smiling slightly, wearing a white shirt and a necklace. This is Ahmed Hadjeres, founder of Product Shop, a venture studio based in Montreal.

ahmed

  • Ahmed Sold a company to Eventbrite before even finishing university… now, he runs Product Shop.

    Building Access—a hardware and software layer modernizing residential buildings to make them feel more connected (think smart home for buildings).

    Goal—translate deep tech into something people instantly understand and care about.

    HERE’S WHERE YOU COME IN…

    Your perspective will help shape how this product communicates real value to building operators and residents.

Person with curly hair wearing glasses and a work uniform with various patches and logos, standing against a plain wall. This is Gregory Belhumeur, founder of Beaucoup Data, a machine learning studio in Montreal.

greg

A woman with long wavy hair, wearing earrings and a sweater, smiling at the camera indoors. This is Andria Pragelas, founder of Fulhaus and the creator or Ludwig, an interior design platform and marketplace.

andria

  • Andria Former maritime lawyer turned founder of interior design platform Fülhaus.

    Building Ludwig—a design companion powering the future of furniture marketplaces.

    Goal—put Ludwig into the hands of users and industry experts to earn 100 testimonials.

    HERE’S WHERE YOU COME IN…

    Your feedback will help define whether this experience should double down as a consumer, or retail play.

  • Greg A self-described mad scientist and co-founder of AI research lab Beaucoup Data.

    Building SQ100—a platform rethinking how people discover fashion.

    Goal—validate the concept and build a working prototype.

    HERE’S WHERE YOU COME IN…

    Your input will help Greg determine if he should keep building, or abort this sidequest altogether.

A young man with curly hair and glasses looking at the camera, in an indoor setting with a painting or mural in the background. This is Rafael Prates, founder of Mato, a discovery app.

rafa

Profile of a young man with curly hair looking to the right, wearing a black shirt, against a plain background. This is Jessen Gibbs, founder of Shadow Inc, an AI-powered infrastructure company.

jessen

  • Jessen Turning operational chaos into scalable systems at Shadow Inc.

    Building AI infrastructure for elite marketing and PR agencies.

    Goal—lay the foundation for the world’s first (elite) autonomous agency.

    HERE’S WHERE YOU COME IN…

    Your perspective will help shape what parts of agency craft remain human, and what can be intelligently scaled.

  • Rafa From operating one of Europe’s largest silk-screen studios to launching products within Eleven Yellow.

    Building MATO—a curated way to discover what’s happening around you.

    Goal—reach 10,000 real users through organic growth, not paid hype.

    HERE’S WHERE YOU COME IN…

    You’ll help uncover creative strategies to get this on the radar of expats through grassroots growth.

discover the experience
chapter 01

FIND WHAT’S MISSING…

A young man sitting on a cushioned armchair, smiling and holding a remote control in his hand, in a cozy indoor setting. This is 'Joe Tribbiani' from the show, Friends.
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build[at]0nda[dot]com